Converting an old tedious six step flow to a two step breeze.
We improved components, simplified copy, removed low-usage functionality, and added new defaults based on user data to avoid as many blockers in the flow as possible.
We could’ve taken this even further, but the results speak for themselves:
26.2% March 2024 → 38.4% March 2025
1 month
Plan + Research + Design
1x PM
2x Devs
Resurrecting an old feature
Increasing feature visibility
Through a new revenue stream
Unique users sharing shout-outs